Force to Integrate NDS VideoGuard into ProMaster Series of IRDs for Scandinavian Market
August 5 th 2003 ? Force A.S., a Scandinavian STB manufacturer and provider of technology for Pay and FTA operators, and NDS Group plc, a News Corporation company and a leading provider of technology solutions for digital pay TV, have today announced that NDS?s Videoguard® content protection software will be integrated into Force?s ProMaster Series receiver.
When deploying a Pay TV system, operators need to be certain that they can distribute content securely and that high value pay content will be secure from copying or illegal distribution. The combination of Force and NDS working together provides a solution for operators within their market; NDS as a world leader in content protection with over 32 million subscribers securing $13 billion in revenues, and Force?s leading market position within professional and consumer IRDs.
Commenting on this agreement, Andy Burfield, Regional Sales Manager, Scandinavia, said, ?We are delighted to be working with a company that has a strong presence within the Scandinavian market. The implementation of this integration will be for a Pay TV and FTA operator, based in Sweden.?
Jon Koppang, VP Supply, Force A.S. commented, ?The implementation of NDS conditional access is a strategically important move for Force. It will secure Force a continued strong market share in our home market following the decision of one of the two Scandinavian satellite operators to move to the NDS Videoguard system. The introduction of an NDS approved Force ProMaster headend receiver will give medium and smaller cable networks a welcome, cost efficient addition to the existing approved NDS professional products.?
NDS Group plc (NASDAQ/NADAQ Europe:NNDS) is a leading provider of open end-to-end digital pay TV solutions for the secure delivery of entertainment and information to television set-top boxes and IP devices. See http:/www.nds.com/ for more information about NDS.
About Force A.S.
Force is the only Scandinavian Company developing and manufacturing both consumer and professional IRDs for satellite, terrestrial and cable markets. Having wholly owned distribution subsidiaries in all Scandinavian countries, Force has obtained a major position in the Scandinavian markets. For more information about Force see www.force.tv